If I priced my Mary's Request at 50cents I would sell them all in less than a day.
The above statement shows that we need to explain a bit better how the price guide is supposed to be read and used. Let's start by looking at the prices we have listed for Mary's Request in our price guide:
Reg: Low= $0.50; Med= $1.00; High= $2.00; Trade=$1.00
Alt Holo: Low= $1.00; Med= $2.00; High= $3.00; Trade=$2.00
So, looking at these prices, what should you expect to pay if you want to buy a single Mary's Request from a seller on eBay?
50 cents? No. That's the low value. That is what you would expect to either sell it to a store or buy a large number of them for, in a lot.
$1.00 is the price that you should expect to pay.
Here, let's take a look at some recent sales on eBay. We're only going to look at closed, successful auctions. It doesn't really matter if a seller lists Mary's Request for a certain price, say $1.44, if no one has bought any at that price. We only factor in prices for cards that were actually bought.
Recent ebay sales of Mary's Request
Since the above link will change with time, here is the data it brings you to as of this writing:
These are all sales for 4XPOKEMON EX UNSEEN FORCES MARY'S REQUEST 86/115
Price $1.28 Shipping: $2.00 Nov-01 07:32
Price $1.56 Shipping: $2.00 Oct-28 17:36
Price $2.53 Shipping: $2.00 Oct-26 21:05
Price $1.50 Shipping: $1.95 Oct-22 17:09
Price $1.54 Shipping: $2.00 Oct-22 07:27
So, we get an average price of $1.68 for a set of 4 with shipping of $2.00
The question comes in now to consider how much to factor in the cost of shipping into the cost of the cards. After all, S&H is a real cost, but some sellers do use it to pad their sale price without having to pay as much commission to ebay. For 4 cards, $2.00 is reasonable, taking into account packing and toploaders. One could argue this point, but at least $1.00 must be given to shipping costs.
Now, $1.68 divided by 4 gives us a per card cost of $0.42. If we insist on counting half of the shipping cost as "profit", that still only gives us a cost of $0.67 per card.
We used $0.50 in our Guide. A reasonable compromise.
But what about a single price? The above was for bulk purchases. Well, to be frank, we don't have any data. Here is where we need help on our guide. We are able to use data from our Guide reporters. Each and everyone of them are very active traders and sellers, both here and on online sites. Their experience has helped fill in gaps like these. Also, simple knowledge of economics fills in these holes.
If 4 of an item sells for $0.50 each, $1.00 is reasonable for just one of thse items.
How about the retail (high) price? Lets look at a couple of online retail site:
www.shuffleandcut.com (Scott, you owe me a T-shirt now! :tongue: ): Reg for $1.99 and the AH version for $0.79(!!) I don't understand the rational for the upsidedown pricing here, but that's Scott's business.
www.collectorscache.com : Reg $2.50, the AH version is $6.00
So, our high price is close to S&Cs and a bit below CCs. It's also in line with our Medium price and so we are comfortable with that price as well, based on this.
As for the AH price, we have a blend of these prices since they vary so much.
Is our medium price 100% accurate? Maybe it should be adjusted slightly. Maybe up to $1.25. But we need sales data for this. We don't have it. Bear in mind, today is the opening day of the guide. As time goes on and people report data, we'll be more than happy to blend it in.
Thanks
Pop
Hopefully this has helped understand where the pricing comes from and how to use them.