I understand we got pop packs and what not just for showing up at the last tourney, but that was $3. $10 seems a bit steep to me, I know there will be some reluctance for people to go because of only top 2 getting prizes.
Honestly I wouldn't be surprised if this tourney didn't get off the ground come tomorrow, I don't know anyone that would pay $10 just for a chance to split a box unless they KNOW they can do really well due to past experience.